You get paid no Green Premium for going electric.
Until now.
Fulcrum is building the mechanism to pay operators that premium. Registrations are open. The program is subject to funding approval.
Why Electrification is Not Adding Up for You, the Operator
Your freight customers want lower-emission transport. Carbon reporting and customer pressure keep tightening. The work is shifting and signalling more decarbonised freight.
Nobody pays a premium for it. There is no green premium freight rate in the market from your customers nor theirs. The expectation is cleaner freight at the same price. The squeeze is put on you to make the change, and get paid no more.
Doing nothing isn’t safe either - you already know that staying all-diesel risks your contracts and leaves you exposed to fuel volatility. Those who move ahead of you will win contracts with key customers (even if uneconomic).
The costs and risks of the transition all fall to you. You wear all the costs, and take all the risks. Despite the lower running costs, the capex burden for the costlier electric trucks and the charging has been pushed to you, and the TCO isn’t in your favour absent funding help. You take all the risk of getting the numbers to add up, then getting it to all work well and achieve the cost savings.
The operational challenges are real. Payload penalty, charging downtime, route and shift re-engineering are all challenging. You have to run two fuel systems, two operations, and still make money. The risk is yours. Fulcrum does not make any of that disappear — it funds the margin and confidence to be able to work through it.
These are industry-wide shifts driven by forces well beyond any single operator’s control. You can’t control the trend — but you can control your response, and whether you’re backed by viable funding.
What Fulcrum does
Fulcrum exists to fix the business case for electric trucks and commercial vehicles so operators can electrify with confidence.
We do this by paying operators a Green Premium: A contracted, fixed-term payment for every measured and verified kWh their vehicles use. A material, contracted additional revenue line helps address both the TCO gap and the risk to realise closing it in practice so the numbers and risks add up.
We also ensure the Green Premium is easily accessible to many of the operators not able to access existing Government programs such as smaller fleets and owner-operators. Fulcrum acts as an aggregator of Government funding to disburse the Green Premium (and its future other funding programs) to operators at scale without lengthy application processes. Fulcrum contracts with Government once, and many operators deal with Fulcrum under one standardised contract with no grant paperwork.
We are not a lender, a fleet operator, a charging network, telematics provider, an energy retailer or a broker; you’re free to keep using your providers of choice while working with Fulcrum.
Where we're up to
Fulcrum is pre-launch. The Green Premium program is pending government funding.
We are registering operator interest now to shape the program around real operations rather than a spreadsheet, and to demonstrate genuine demand in our funding application.
If you would like to be paid a Green Premium to run your electric truck or would like to participate in Fulcrum’s upcoming Pilot program, register here.
Registering costs nothing and is no obligation.